PPC Services for Franchise Brands
Not only does our franchise PPC management focuses in on the strategy and delivery of a range of performance-focused PPC marketing services, but also our digital marketing agency for franchises works closely with our franchise clients ensuring everything is measured & tracked, and our franchise PPC agency continues to deliver the results that matter.
Our tailored PPC management services are built to drive targeted leads, boost brand visibility, and maximise ROI for franchise businesses. With a strong understanding of the franchise model — including the balance between national brand consistency and local, location-specific performance — we build PPC campaigns that amplify your franchise’s presence across the right platforms.
From keyword research and localised ad targeting to conversion optimisation, every part of our PPC strategy is aligned with your franchise’s goals — whether that’s driving leads for head office, supporting individual franchisee locations, or both.
WE FOCUS ON PPC DONE PROPERLY
If you are looking for specialist PPC marketing services for franchise owners and head office marketing support then contact our franchise PPC marketing company.
We’ve been working with Bidmark on our SEO and PPC, and the results have been excellent. Liam, Will and the wider team are professional, responsive and genuinely easy to work with. They took the time to understand our commercial objectives and translated that into campaigns that actually deliver. We’ve seen strong improvements in lead generation volume, increased web traffic and, most importantly, measurable ROI across our paid campaigns. Reporting is clear, communication is consistent and there’s always a proactive approach to optimisation and growth. A knowledgeable, friendly team who deliver real results – highly recommended.
From Ashley Young
Brilliant team, always there to help as well as getting great results. I recommend Bidmark to anyone who will listen. Can’t say enough great things about them. Thanks again to the team.
From Jack Cannon
First reached out to Liam @ Bidmark to enquire about redesigning our website @ WMS Entrance Systems – from that point the entire Bidmark team were extremely helpful, professional and most of all patient with the demands we set. The level of communication was great and we were kept informed and involved with the website development from start to finish. We would 100% recommend Bidmark for all web development and SEO needs. 10/10
From Thomas Rhall
We have used Bidmark across both our businesses and their in-depth knowledge of both add words and ergonomic website design is second to none. Will and Liam have a great understanding of client needs and translate that to great proven results.
From James Hillas
Bidmark built a fantastic website for us that perfectly reflects our firm. The process was smooth and the team was professional. Highly recommend!
From Thomas Harvey Solicitors
Working Closely With Clients
Franchise PPC Management
We work with both local businesses and national franchise brands to support their PPC management needs, running campaigns across Google, Facebook, Instagram, and Display Networks. Our aim is simple: work hard, be straightforward to deal with, and deliver the results that matter to our clients.
High Service Level
Firstly, from Paid Search and Paid Social campaigns to Remarketing campaigns, our franchise marketing agency provides the franchise PPC management, PPC tools & PPC services you need to succeed.
Quality PPC Support
Secondly, our on-going franchise PPC marketing support for marketing campaigns on Google, Facebook, Instagram & Display Networks. Additionally we will also help to deliver a full range of our business model. For example, this includes PPC consultancy, advertising agency services and PPC training.
Results focused PPC
Thirdly, you will be working within a tried and tested business model and will become part of an established brand with a great PPC track record of delivering new customers for our clients.
For Franchisees & Head Office
Our PPC marketing agency for franchises work with central offices, but also with individual Franchisee to provide ongoing support including training, marketing materials, campaign management and ongoing consultation.
Get in touchFranchise Businesses we work with
Our franchise PPC consultants have worked with a wide range of franchise brands carrying put campaign management for their businesses. Not just on Google, Facebook, Instagram & Display Networks but also on other search engines and social media platforms.
Retail
Our franchise PPC marketing consultants specialise in overseeing paid search and paid social campaigns tailored for retail brands, driving success and aiding them in reaching their franchise objectives.
Read MoreAutomotive
our PPC marketing agency for franchises empowers automotive brands to outpace the competition with a comprehensive range of services. For example this ranges from strategy development to flawless execution. In fact, our retail franchise PPC consultants are dedicated to delivering impactful results
Read MoreHome improvement
Our PPC marketing agency for franchises collaborates with home Improvement franchise brands, offering expert guidance on their paid search and paid social campaigns to drive success and achieve their marketing goals.
Gyms
Looking to boost the success of your gym franchise? Our PPC marketing consultants specialise in helping gym franchises develop effective marketing strategies to attract new members and retain existing ones. We’ll work with you to understand your proposition, identify audiences, and develop targeted marketing campaigns. Our expertise spans across digital marketing, local marketing, branding, and more. With our franchise PPC management, you can take your gym franchise to the next level.
Education
So whether you’re launching a new education franchise or looking to revamp your existing marketing strategy, our consultants can help you achieve success. We’ll work with you to identify your target audience, develop effective messaging, and create engaging content that sets you apart from the competition. Our goal is to help you build a strong reputation and attract new students to your franchise through our franchise PPC management.
Financial Services
Operating a financial services franchise can present various challenges, but you don’t have to face them alone. With our franchise marketing consultants by your side, navigating the process becomes seamless. Leveraging our profound knowledge of the Financial Services industry, we’ve assisted numerous franchises in attaining success. Our consultants offer invaluable PPC advice and guidance across all marketing facets, encompassing branding, positioning, social media, and online advertising.
Read MoreFood & Drink
As a fast food franchise owner, delivering exceptional customer experience matters as much online as in-store. Our PPC consultants craft paid search and paid social strategies that resonate with your target audience, build brand loyalty, and drive footfall and orders through engaging content and well-targeted campaigns.
Read MoreProviding Solutions. Solving Problems
We’re Google Partners and Microsoft Advertising Partners, and every strategy is tracked and reported against agreed targets, so you always know what your spend is actually delivering.
Territory Overlap
Structuring campaign geo-fencing and radius targeting precisely to ensure individual franchisees never bid against each other for the same local leads.
Inconsistent Branding
Maintaining central control over ad messaging, creative assets, and landing page compliance across all regional franchisee accounts without sacrificing local relevance.
Reporting Confusion
Providing clear, transparent reporting dashboards that give central management full network visibility while giving individual franchisees clear proof of local ROI.
Franchise PPC services
Our franchise PPC services are designed to help your business understand, and achieve your marketing and sales goals. To successfully market your franchise, our agency develops PPC strategies for a range of PPC services across search & social platforms.
Paid Search
When it comes to paid search PPC campaign management our we provide experienced & talented individuals. Our franchise PPC company provides franchise PPC management for your PPC advertising campaigns so you don’t have to worry.
Google Ads
Our franchise PPC agency manages highly effective Google Ads campaigns from our dedicated PPC agency in Leeds, West Yorkshire. We understand how to capture high-intent search traffic, leveraging precision keyword strategy and location targeting to reach prospective franchisees who are actively searching for business opportunities, driving high-converting leads and growing your network.
Bing Ads
Our franchise PPC agency manages highly effective Microsoft Ads (Bing) campaigns from our dedicated PPC agency in Leeds, West Yorkshire. We know how to tap into Microsoft’s unique, high-income demographic—reaching mature professionals and investors on corporate desktop networks—leveraging targeted search ads to generate cost-effective, high-quality prospective franchisee leads for your brand.
Paid Social
Our franchise marketing company can manage your businesses social media accounts. This is done using several tactics & methods previously proven to drive traffic and nurture your leads. Explore our Facebook, Instagram, YouTube and LinkedIn services below to find out how these can be best used to communicate and engage with your audience.
LinkedIn Ads
As specialists in franchise paid advertising, we assist franchise brands at every step, from setting up targeted prospective franchisee campaigns and optimizing for candidate quality to robust reporting on pipeline generated via LinkedIn Ads. We harness LinkedIn’s unparalleled professional targeting capabilities to connect you directly with qualified prospective franchisees, investors, and multi-unit operators.
Read MoreFacebook & Instagram
Our franchise PPC agency manages highly effective Facebook and Instagram marketing services from our dedicated Facebook Ads agency in Leeds, West Yorkshire. We understand how to apply multi-location targeting strategies to these platforms, leveraging hyper-local geo-targeting to reach active consumers within each franchise territory, fostering brand awareness and driving foot traffic and revenue for your franchise locations.
Read MoreTik Tok
We help franchise brands set up, manage, and run TikTok Ads that perform — combining high-quality, platform-native creative with a data-led approach to targeting and optimisation.
Read MoreDisplay
Trusted by SMEs and young brands across the UK, our franchise PPC management works on Social Media, Display Networks & Remarketing Advertising campaigns. All whilst measuring the quality of traffic & reporting on results with our ROI-focused tracking and analytics service.
Display Ads
Our franchise PPC services involve designing display strategies for campaigns across networks and ad exchanges. For instance, we can run campaigns designed to build brand awareness across your franchise network, while also generating sales and leads for individual locations, with support from our display advertising experts.
Programmatic Display
Our franchise marketing agency is also able to carry out programmatic purchasing of Display Ads and management of campaigns. For example, our programmatic ad experts ensure that your display campaigns are measured, tracked, and results-based — whether you’re running activity nationally or targeting specific franchise locations.
Remarketing
Our franchise PPC management team is adept at recommending digital marketing solutions that help clients re-engage with past site visitors across various online platforms — keeping your franchise’s locations front of mind for prospects who’ve already shown interest but haven’t yet converted.
Read More
Our Company
Our certified PPC specialists build and manage multi-location ad campaigns across Google Search, Bing, Meta, and LinkedIn. By implementing scalable account structures, centralized brand protection, and location-based targeting, we help franchisors protect brand consistency while maximising local customer acquisition and franchise recruitment pipeline growth.
About Us
Consultation & Discovery
We start with an initial discovery conversation to understand your franchise model, goals, and existing marketing setup, helping us develop a tailored proposal that fits your specific requirements — whether for head office, individual franchisees, or both.
2. Strategy Development
We build a clear strategy outlining the steps we’ll take to help your franchise achieve its goals, balancing national brand consistency with local, location-specific performance.
3. Contract Approval
Once the strategy is agreed, we send over contracts confirming the scope of work. We typically require a 3-month minimum period to allow campaigns to gather enough data to optimise effectively.
4. Setup
We build out and launch your campaigns according to the agreed strategy — setting up accounts, targeting, ad copy, and tracking across all relevant platforms.
5. Optimisation
We continuously measure the performance of your campaigns, reporting on results against your business objectives and making ongoing adjustments to improve performance over time.
FAQs
We build your franchise PPC strategy around high-intent, location-specific keywords, writing ad copy that speaks to each local market while keeping messaging consistent across your network. Accounts are structured with precise match types and clear bidding boundaries by territory, minimising wasted spend while keeping every location working toward profitable conversions. This often works alongside our franchise SEO services for stronger visibility in each area.
Yes. We regularly work with both central head offices and individual franchisees — providing centralised strategy and brand consistency at a national level, while tailoring campaigns to drive local leads and footfall for individual locations.
We use location-based targeting and structured campaign builds to ensure each franchisee benefits from relevant, localised advertising, while keeping messaging and brand guidelines consistent across the wider network. This ensures no location is competing against another for the same budget or keywords.
Yes, alongside full campaign management we also offer PPC consultancy and training for franchisees who want more visibility or involvement in their local marketing activity, ensuring everyone benefits from a consistent approach.
Click traffic typically starts flowing as soon as campaigns go live across your territories, but refining bidding and testing ad copy to reach peak performance in each location usually takes 3–4 weeks. Our team makes daily adjustments during this period, steadily lowering acquisition costs as we learn what performs best location by location.
We price franchise PPC management around the number of territories you’re targeting and how competitive local keywords are in each. Our fee covers strategy, campaign setup and ongoing optimisation network-wide, with media spend billed separately. After understanding your franchise structure, we’ll put together a tailored, itemised quote.
We track conversion rate, cost per acquisition, and lead quality at both a network-wide and location-specific level, giving your leadership full clarity over how each territory is performing. These are reported through our marketing reporting service, so you can compare performance across your whole network at a glance.
Yes, we’ve designed and scaled paid search campaigns for multi-location and franchise businesses across a range of sectors, managing local performance at scale. You can see examples of our wider client work on our case studies page, and we’re happy to share franchise-specific results most relevant to your network during a consultation.
Our PPC Blog
Check out our blog, where we dive deep into the latest trends, tips, and expert advice. Whether you’re looking for inspiration or practical PPC solutions, you’ll find it all here.
What makes a good PPC agency?
AI SEO Words to know – The AI Glossary
What is Query Fan-Out? The Hidden Machinery of AI Search
How to Rank in Gemini Search Results
How to Track AI Search Traffic
Google AI Search: What It Actually Means for Your Business (From an Agency Working In It Every Day)
AIO Isn’t as Different to SEO as Everyone’s Making Out
Top Tips on How to Market a School
Higher Education Marketing Guide
How to Promote Your School on Social Media
ChatGPT Ads Are Live in the UK — Here’s Everything You Need to Know
Winter Travel Trends: Optimising for Seasonal hotels
Speak to us
Our franchise PPC agency is committed to providing the best quality of performance marketing services including setup, management and consulting depending on what you need. So please get in touch with your brief, problem or challenge and we will get straight back to you.