A Backlink Building strategy is used by companies with the aim of increasing their online presence and should always be included as part of your wider online marketing strategy. Digital PR agencies connect with journalists, influencers and bloggers.
By sending online press releases to their network, the aim is to secure high-quality, relevant backlinks, social media mentions to improve their Search Engine Optimisation. Failure to have a Backlink Building strategy in place for releasing regular news or articles may leave your website missing out on organic visibility and an underperforming backlink profile.
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At Bidmark, we believe that understanding your company and its key audience should be at the first and foremost of any digital PR strategy. Our digital PR strategy will be built with 3 key aims:
Regularly released content increases your chances of being spotted online. The more places that you can get listed, mentioned or published, the more chance that the audience will see you and begin to repeatedly see you - increasing their knowledge of your company and products.
Backlinks are websites that link to your site, and are, for some search engines, the primary ranking factor. This makes it extremely important to ensure that your backlink profile is on-point. Digital PR allows you to increase the number of backlinks pointing to your website, whilst controlling who they are - ensuring the relevance to your business is there (which is also important when it comes to backlinks!).
Using Google Reviews, Yelp or Tripadvisor is a great way to attract new local customers. By getting your current customers to write positive reviews for your business doesn’t just optimize your online presence; it also encourages more local customers to buy from you.
Whatever you aim, our Backlink building for brands involves strategically acquiring hyperlinks from external websites to the brand's own site, aiming to enhance its online visibility, authority, and search engine rankings.
Backlink building helps increase SERPs (Search Engine Results Pages) performance by signalling to search engines like Google that a website is credible and authoritative. When a website receives high-quality backlinks from reputable sources, search engines perceive it as a valuable resource and are more likely to rank it higher in search results.
Backlink building helps increase traffic to a website by establishing connections with other reputable websites. When a website receives backlinks from high-quality sources, it gains exposure to the audience of those sites. Users who visit those sites may click on the backlink to visit the linked website, thereby driving referral traffic.
Backlink building helps increase authority for a website by demonstrating to search engines that other reputable sites consider it valuable and trustworthy. When authoritative websites link back to a site, it signals to search engines that the linked site contains high-quality content and information relevant to the linked topic.
Our team works with PR teams to gain backlinks from media outlets and gain solo attention towards your site.
Our SEO specialist link-building team have successfully built a strong relationship with the webmasters or journalists of websites to help secure backlinks for our clients.
Refers to using our Backlink Building Services to gain links to your site on authoritative websites linking to content, which is created on your site.
We start the process with initial questions which will help us to develop a tailored proposal which suites your business requirements.
We develop a strategy and outline steps which will be taken to help your business achieve its goals.
Once the SEO strategy is agreed we will send over contracts which bind our SEO marketing services agreements. We usually require a 3-month minimum period.
Our SEO specialist link-building experts get to work implementing the agreed strategy, working on, and optimising your campaigns whilst reporting back to you and keeping you informed.
At Bidmark, we understand the importance of local customers and not just your online audience.
Our SEO experts are experienced, certified and talented individuals. We are enthusiastic and passionate with large technical SEO abilities and strong problem solving skills.
We manage high quality Local, National & Global SEO campaigns that are bespoke to your business and that get your business found by customers at the very moment that they’re searching for the products or services you offer.
Let Bidmark SEO agency help your website with a range of quality search engine optimisations strategies developed for our clients so that they can increase their search engine visibility, generate more sales from search engines.
We’re a SEO marketing agency in Leeds offering a range of digital marketing services designed to help SME’s and young brands with stand out SEO services.
Here’s what our clients have to say about our work
Bidmark are a great team, highly knowledgeable and provide a great transparent service – where others in this industry don’t! Cheers for the help guys.
The guys at Bidmark are forensic in their approach to helping businesses achieve growth through digital marketing channels. They are a data-driven and tech-savvy business and can help small/medium sized businesses perform well through channels they cannot manage themselves in-house. Recommend.
Would highly recommend Bidmark to any business looking for marketing services.
The team approached the development project with an open mind and asked lots of questions to ensure we got a website that will support our growth into the future.
We have been using Bidmark for around a year now and we are pleased with the growth and support we are getting from the team. Very tightly knit and collaborative – the perfect bunch to take your business to the next stage of its online life.
First reached out to Liam @ Bidmark to enquire about redesigning our website @ WMS Entrance Systems – from that point the entire Bidmark team were extremely helpful, professional and most of all patient with the demands we set. The level of communication was great and we were kept informed and involved with the website development from start to finish. We would 100% recommend Bidmark for all web development and SEO needs.
Rob and his colleagues were fantastic, building webpages that offered all the functionalities we needed, as well as fitting in visually with the rest of our website. The team were on hand again when some changes needed to be made to the training dates and automated messages regarding remaining capacity on the courses. I will definitely be returning for future webpage development work if and when we are able to expand our range of training offerings.
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