Advertising Case Study       

essensys

Heres how our SEO Audit for essensys had a positive impact on their search engine performance. We also enabled ther UK & Europe Marketing Managers with data dashboards to report on their most important metrics on a monthly basis.

298% Increase in Website Traffic on "flex office" focus keywords
  Performance Marketing Services       

DELIVERING ON THE METRICS THAT MATTER

We carried out our SEO Audit for essensys that evaluated the most important factors that we could work on to impact their search engine performance. We also assisted Marketing Managers who required a dashboard which could be used for presenting on in Global Marketing meeting.

Challenges

SEO - Competing for space in a hot flex office market would be a challange. An all encompassing SEO project covering technical, content and offsite work was required for this B2B company.

REPORTING - Our google data studio experts would need to design a dashboard with the same look and feel as the essensys brand but in a way that still delivered on the reporting requirements.

Services

SEO - Our SEO project covered technical SEO, keyword focused content and offsite work such as backlink building.

REPORTING - We delivered essensys the dashboard they needed, exactly as requested.

The dashboard was broken out by the main regions with a tab for each of the following reports:

Website Performance - Total Visits, Page Views/Session, Session Duration, Bounce Rates
Page performance - Page breakdown of performance stats
SEO Overview - Impressions, Clicks, Positions, Pages & Queries
Conversion overview - Conversion trend and locations of conversions

Looking for Digital
Transparency
and Results?