Google Tag Manager Services       

GOOGLE TAG MANAGER TRAINING

Our Google Tag Manager training agency can help ensure that you and your team fully understand how to set up a new account, correctly add the tracking codes/tags and have a deeper understanding of the data within your Google accounts through Google Tag Manager. Our training can be done face-to-face or online – we are happy to work with you and your requirements.

GOOGLE TAG MANAGER ADVANCED TRAINING

Trusted by SMEs and young brands across the UK, our GTM training in Leeds will introduce you to Google Tag Manager and walk you through setting up GTM, Auditing Google Tag Manager and ensuring you leave with a deep understanding of what it does, how to use it and how to understand the data that comes from it.

GOOGLE TAG MANAGER TRAINING AGENCY IN LEEDS

As a certified Google partner, our Google Tag Manager experts have managed hundreds of GTM accounts and are able to confidently train you and provide you with the guidance you need, no matter what you want to focus your training on.

What you’ll learn…

Understanding how Google Tag Manager works

We will look at how Google uses code on each page on your site to record every time a user visits a web page, triggers an event or completes a set goal.

Google Tag Manager benefits and limitations

We will look at why companies use GTM (as opposed to individual product codes) and the benefits that you and your company can expect to reap when using Google Tag Manager.

Social Media pixels

Pixels are very powerful tools in social media marketing. They can unlock your social media advertising’s potential, enabling you to utilise your advertising budget more effectively and gain insight into your customer base that analytics platforms.

DataLayers

A data layer is a JavaScript object that is used to pass information from your website to your Tag Manager container. We will look at how to implement correctly and how to use this to set up variables and activate triggers.

Deploying tags and tracking codes

Simply put, if you dont have any tracking codes or tags implemented on your website or social platforms, you won’t have any data to use. We will discuss the different options and the best practices for setting up tracking.

Understanding the data that follows

We will touch upon the resulting data that you will receive from the various platforms and how to understand what it is telling you, and more importantly, how you can use this data to further improve your online performance.

Let’s Get
Started

Our Google Tag Manager Advanced training service is committed to ensuring you fully understand the data provided on the things that matter to you and your business. Get in touch with your brief, problem or challenge and we will get straight back to you.

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