Financial Services Marketing Agency
We are a specialist financial marketing agency based in Leeds. We provide performance marketing services such as SEO, PPC, and Social Media for the financial industry. Our financial services digital marketing agency play its part in building awareness, generating leads & also finding new customers for businesses in the financial services sector.
Digital Marketing Solutions
Your digital marketing should reflect the same precision, compliance, and trust that define your financial services business. In an industry built on credibility, long sales cycles, and informed decision-makers, a generic marketing approach simply won’t do. As a digital marketing agency specialising in financial services, we understand the regulatory landscape, the need for clarity, and the importance of ROI. We don’t just generate leads, we position your expertise in front of the right audience, build trust through every touchpoint, and turn financial insight into measurable, sustainable growth.
DIGITAL DONE PROPERLY
We’ve been working with Bidmark on our SEO and PPC, and the results have been excellent. Liam, Will and the wider team are professional, responsive and genuinely easy to work with. They took the time to understand our commercial objectives and translated that into campaigns that actually deliver. We’ve seen strong improvements in lead generation volume, increased web traffic and, most importantly, measurable ROI across our paid campaigns. Reporting is clear, communication is consistent and there’s always a proactive approach to optimisation and growth. A knowledgeable, friendly team who deliver real results – highly recommended.
From Ashley Young
Bidmark built a fantastic website for us that perfectly reflects our firm. The process was smooth and the team was professional. Highly recommend!
From Thomas Harvey Solicitors
First reached out to Liam @ Bidmark to enquire about redesigning our website @ WMS Entrance Systems – from that point the entire Bidmark team were extremely helpful, professional and most of all patient with the demands we set. The level of communication was great and we were kept informed and involved with the website development from start to finish. We would 100% recommend Bidmark for all web development and SEO needs. 10/10
From Thomas Rhall
We have used Bidmark across both our businesses and their in-depth knowledge of both add words and ergonomic website design is second to none. Will and Liam have a great understanding of client needs and translate that to great proven results.
From James Hillas
Liam at Bidmark has provided top-level Google Ads support and training to our team on several occasions. Liam is a skilled marketing strategist and he draws upon the extensive experience Bidmark has across many industry sectors to provide excellent insight into the most complex of PPC accounts. We can always count on the Bidmark team to provide fantastic support with an enthusiastic and helpful attitude.
From WILD Agency
Digital Marketing Services for Financial Sector
Our financial services marketing agency works alongside a wide range of businesses in the highly regulated financial sector. To them, we provide high quality marketing support for financial firms that want to connect with their target audience, build trust, and also drive business growth. So if you’re looking for a new financial services marketing agency that is abreast of regulatory changes, compliance requirements, and also best practices, then we’re the financial agency for you!
Get in touchOur Marketing Services
We are a financial marketing company with years of on-the-job experience managing marketing campaigns in the financial sector. We achieve results by following best practices for creating, managing, measuring and also optimising campaigns.
Website Design & Development
Our digital marketing for financial services team carries out web development projects for the financial sector. Additionally, we can create or update your website with a range of web design, CRO & SEO skills that help your website stand out online & generate leads.
Read MorePaid Search Services
Our digital marketing agency for financial services knows how to build high-performing paid search advertising campaigns that drive qualified leads. Our PPC experts create and manage campaigns designed to attract individuals actively searching for financial advice, investment solutions, insurance products, or business lending.
Read MorePaid Social
Furthermore, our marketing services involve paid social advertising on social media marketing platforms. Our experts help clients with advertising campaigns on Facebook, Twitter, LinkedIn, Instagram & more! With a focus on compliance, conversion tracking, and cost-efficiency, we ensure your paid media spend delivers measurable results that align with your business goals.
Read MoreFinancial Services SEO
We are an SEO company for financial companies which ensures your websites technical elements and sites content are optimised for search engines. Additionally, we will help you Increase your website’s visibility on search engines like Google, ensuring that your target audience finds you when searching for relevant financial services.
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Meet the team
Our team members specialise in the strategy and delivery of a range of performance focused digital marketing services such as SEO, PPC management services, paid social, and Website design and development. Working closely with our clients we ensure everything is measured and tracked, & we continue to deliver the results that matter.
Abous UsHow we help you
Our marketing agency specialises in the management of digital marketing budgets for financial services firms. With years of hands-on experience, our team knows how to strategically allocate spend across the most effective channels, whether it’s paid search, SEO, or social advertising, to drive qualified leads and sustained growth. We help financial brands maximise ROI while maintaining compliance and building long-term trust with their audiences.
Strategy & Targeting
Our financial services marketing agency goes beyond broad search terms to uncover the highly specific, intent-driven long-tail keywords and high-quality audiences that matter most to your business.
Campaign setups
We build your digital campaigns from the ground up with a focus on structure, precision, and performance. This includes setting up targeted ad groups, defining audience segments, configuring tracking with tools like GA4 and CRM integrations, and ensuring all components meet regulatory requirements. Whether it’s PPC, paid social, or multi-channel lead generation, our setup process is designed to deliver clarity, control, and measurable results from day one.
Creative Development
In financial services, trust is everything—so your creative must reflect both credibility and clarity. Our team develops compliant, high-converting creative assets tailored to your audience, including ad copy, visual assets, and landing page content. We focus on presenting your services in a way that builds confidence, communicates value, and encourages action, while always aligning with FCA guidelines and your brand tone of voice.
Budget Optimisation
Our marketing company meticulously manage budgets and use precise negative targeting—on both keywords and audiences—to ensure your digital marketing spend is focused exclusively on relevant B2B & B2C audiences.
Landing Pages
Our marketing company can provide expert guidance to ensure your landing pages deliver a cohesive message and are optimised to convert visitors into high-quality leads.
Report writing
Our reports translate complex performance data into a clear story, delivering actionable insights that are always tied directly to your business objectives and return on investment.
Who we work with
Our financial services marketing agency’s aim is to provide clear, profitable marketing to help your business grow through a useful combination of marketing knowledge (and common sense!) to make sure we can provide the best solution for our financial clients. We take a strategic approach to marketing clients and have develop customised solutions for align with a range of business:
Banks
Marketing and advertising agency services that focus on promoting products and services for banks and building societies.
INSURANCE BUSINESSES
Digital marketing strategies for SEO, PPC, and Social Media are perfect for helping insurance companies overcome their marketing challenges.
MORTGAGE COMPANIES
Helping mortgage brokers aiming to target customers researching the right mortgage through to mortgage applications online.
WEALTH MANAGEMENT
We’re a financial services digital agency with a proven track record in helping wealth management companies and managers maximise their marketing investment.
Accountants
We provide a wide range of marketing services & website development services to accountants which are designed to give their accountancy firm the lead volumes it deserves.
Building societies
We are a digital marketing agency for building societies that provides marketing plans for building societies that help incorporates the most effective channels and tactics to reach and engage the target audience.
FINTECH COMPANIES
Our fintech digital marketing services are specialised strategies and techniques designed to promote financial technology products and services, helping fintech companies reach and engage their target audiences effectively. We offer fintech marketing strategies such as fintech SEO and fintech PPC in order to get the most out of your companies website.
Our Blog
Check out our blog, where we dive deep into the latest trends, tips, and expert advice. Whether you’re looking for inspiration or practical digital marketing solutions, you’ll find it all here.
Top Tips on How to Market a School
Higher Education Marketing Guide
How to Promote Your School on Social Media
ChatGPT Ads Are Live in the UK — Here’s Everything You Need to Know
Winter Travel Trends: Optimising for Seasonal Guests
Handling Seasonal Trends and Collections for SEO
GA4 Audiences vs GTM Remarketing Tags
How We Plan, Execute, and Optimise B2B Event Marketing Campaigns
Posting regular blog content helps SEO
Using AI to Audit and Optimise Your Google Tag Manager SetupTag Manager Tips
Logistics Marketing Strategy
Comprehensive Marketing Strategies are Crucial for Hospitality Businesses
Consultation & Discovery
Our journey begins with a discovery and onboarding phase, where we take time to understand your business model, services, target audience, and any relevant FCA or industry-specific compliance requirements. This involves an in-depth consultation to align on objectives, define key performance indicators, and assess your existing digital presence.
2. Strategy Development
Once we have a clear picture of your goals and constraints, we move into strategy development. Here, we craft a customised marketing plan that may include paid media campaigns, SEO, content marketing, and funnel optimisation. We ensure that all messaging is appropriate for regulated industries, and we develop ad and landing page copy with compliance in mind. Our team also plans targeting strategies that align with your audience’s search intent and decision-making behaviours.
3. Setup
With the strategy in place, we handle all aspects of campaign setup and creative development. This includes keyword research, compliant ad copywriting, landing page design and development, and full tracking implementation with tools like GA4, CRM integrations, and lead capture forms. Before launch, we conduct a final round of testing and approvals, including A/B testing setups and compliance sign-offs where needed.
Implementation & Optimisation
After launching your campaigns, we closely monitor performance to identify early wins and areas for improvement. We continuously refine bids, targeting, and creative assets while optimising conversion rates on your landing pages. Regular compliance reviews ensure your campaigns remain within the required guidelines throughout.
Contact our marketing agency
Our financial services digital marketing agency is committed to providing the best quality of performance marketing services including setup, management and consulting depending on what you need. So get in touch with your brief, problem or challenge and we will get straight back to you.